PLY: Innovation, design and functionality with the Red Dot Design Award 2025!

Essential. Intuitive. Transformable. PLY is the new collection designed by Marcello Ziliani, born from formal and technical research that has given original and surprising results.

Fluid and clean lines design intuitive, transformable objects, inspired by the natural world.

Soft curves support the gesture and follow the flow of water. The curve is in fact the most characterizing element of PLY: the thin arch of the shower column, the focal element of the collection, houses an ultra-compact shower head, with an unexpectedly wide and enveloping jet. A simple gesture and the shower head flows downwards, transforming into a hand shower thanks to the rotation of the head. An elegant and multifunctional solution, unprecedented in the bathroom world.

The same ingenious essentiality is found throughout the PLY line. The body of the basin mixer bends outwards, facilitating flow control. The thermostatic shower control is oriented towards the user, making it easier to grip. Taps, shower column and shower head communicate with each other thanks to a coherent formal language characterized by soft lines, contemporary finishes and details designed to guarantee ergonomics and comfort.

PLY is the new shape of water.

Cleanliness, formal rigor and multifunctionality coexist in an essential design capable of reinterpreting everyday gestures with naturalness and simplicity.